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Channel: Brand Management and Marketing Archives - Wilson College of Textiles
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Yingjiao Xu

Dr. Yingjiao Xu, a native Chinese, is a professor in the Department of Textile and Apparel, Technology and Management. She holds a B.S. degree in Textile Engineering from Donghua University (the former...

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Marguerite Moore

Worked in the private and public sectors until 1998 when I began an academic career. Received my Ph.D. from the University of Tennessee in 2002 where my research focused on strategic management and...

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Delisia Matthews

Dr. Delisia R. Matthews is an Associate Professor in the department of Textile and Apparel, Technology and Management within the Wilson College of Textiles. She joined the department Fall, 2015. Dr....

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Byoungho Ellie Jin

Research Dr. Jin’s research interests center on fashion brands’ internationalization, branding, consumers and retailing in emerging markets, and innovative business model. Her research interests have...

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Helmut Hergeth

Dr. Helmut H. Hergeth is an Associate Professor in the Wilson College of Textiles at NC State University. He holds a BS degree in Textiles from North Carolina State University, an MBA and a Ph.D. in...

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Kristin Thoney-Barletta

Dr. Kristin A. Thoney-Barletta is a Professor in the Department of Textile and Apparel, Technology and Management. She grew up in Elmhurst, Illinois, a suburb of Chicago. Dr. Thoney-Barletta received a...

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